How to Brand Yourself as a Small Business Owner
One of the best strategies to deal with copycat businesses and separate yourself from the pack is to be intentional about building a rock-solid brand. When you're brand is strong, you suffocate your competition, allowing you to outlast the here today, gone tomorrow businesses that lack a true mission or purpose beyond just making a profit.
During this Next Opportunity Social chat we'll explore more around what you can do if you are noticing others who seem to copying your model, and how to strategically build a brand and not just a product.
About NextOppSocial:
NextOppSocial is a weekly show that highlights the achievements of entrepreneurs and small business owners throughout the Detroit Metropolitan; providing an avenue for entrepreneurs to promote their businesses, and providing viewers with an opportunity to learn and draw wisdom from others who are achieving in entrepreneurship. A variety of topics are discussed on a weekly basis for the purposes of providing insights and actionable content to help entrepreneurs and small business owners level up in their respective endeavors.